16 พฤษภาคม 2548
Management's Discussion and Analysis for Q1-05 (MD&A)
Management s Discussion and Analysis on the Company s Operating Results
Based on the Financial Statements for the Period between 1 January to 31
March 2005
Overview of the Company and its Subsidiary Result of Operations
Unit Million Baht
(Reviewed)
Jan-Mar041) Jan-Mar05 %Change
Total Revenues 659 813 23
Total Expenses 358 477 33
Profit before tax 301 336 12
Net Profit 2262) 252 12
Notes:
1) MCOT Public Company Limited formerly known as the Mass Communication
Organization of Thailand was registered as a public company limited on
August 17, 2004. The Statements of Income for the period between 1 January
to 31 March 2004 (Reviewed) which was during the operations of the Mass
Communication Organization of Thailand was disclosed in the Offering
Circular for Ordinary Shares of MCOT Public Company Limited. The effective
date of the Offering Circular is 21 October 2004.
2) Net Profit for the period between 1 January to 31 March 2004 is 301
million Baht (no corporate income tax payment since not yet transformation
into a public company). In order to compare the net profit ended March 04
with that of MCOT as a public limited company ended March 05 net profit
amounting to 226 million Baht (ended March 04) was the net profit after
the deduction by 25% corporate income tax.
The 23% increase in total revenues was mainly a result of the increase in
television revenues. Since the Company has increased the proportion of
self-produced while reducing the programs under airtime rental
arrangement the Company was able to increase its own advertising airtime
space and its revenue. In addition The Company continuously gained the
revenue from special projects such as Image for Bank for Agriculture and
Agricultural Cooperatives A-Generation Bangkok Metropolis Oichi and etc.
The 33% increase in total expenses was generated from the increase in the
both television and radio expenses. The reasons for the increase in
television expenses were from the self-produced expenses and the expenses
in live programs such as report for Tsunami ( 26 December 2004 to 5 January
2005) and report for National Election ( 6 January to 6 February 2005).
The increase in radio expenses attributes to the expense for the operation
and management of 6 radio stations which have returned to MCOT Plc.
namely FM 95 FM 96.5 FM 97.5 FM 99 FM 100.5 and FM 107 MHz.